It all started with a full calendar, big dreams, and one big mistake…
In the beginning, I did what most entrepreneurs do: I became obsessed with getting more leads.
More visibility.
More people in the pipeline.
More “discovery calls” on the calendar.
On paper, it worked — my schedule was full.
But as the calls rolled in… everything fell apart.
... a quiet coffee, a few pages in my journal, and whatever adventure by little guy, Jamison decides we’re having that day.
...pulled up to an estate sale with a latte in hand, convinced the perfect vintage treasure is hiding in the next room.
...conversations over scripts, instincts over intimidation, and women making really good money being exactly who they are.
From there, I got obsessed with what makes people say yes. The psychology, the subtle cues, the tiny shifts in language and energy that change everything.
I rebuilt my entire approach to selling and took my close rate from about 40% to 96% on sales calls.
That work eventually became what I now teach: intuitive, “pully” sales for women entrepreneurs, rooted in instinct, so people feel safe, seen, and excited to say yes.
That's when it hit me. I didn’t have a leads problem, I had a sales problem.
My confidence tanked. I genuinely wondered if I wasn’t cut out for this or if I should just dust off my résumé and get a “real job."
So I called the one person I knew could help: my mom. She’d spent her career as a top radio ad salesperson, the kind of woman who could walk into a room and walk out with a contract.
She came with me to a few consultations, and I watched her work.
Same offer. Same price. Same people.
Completely different outcome.
She wasn’t pushing. She was reading the person in front of her. Naming what they cared about. Easing what they were nervous about. Calmly guiding them to a yes that actually felt good.
Suddenly, people were pulling out their cards and asking, "Where do we sign?”
...bro marketing, fake urgency, pressure tactics, or tricking people into a yes they’ll regret later.
...I’m rooting for women to build wealth, confidence, a business, and a life that feels pretty damn good.
Business podcasts nonstop
listening:
A giant chocolate chip cookie
CRAVING:
The Big Leap
READING:
Hazelnut latte, extra shot
DRINKING:
Dateline (obviously)
watching:
Currently
My Favorite Things
Dolly Parton. The queen of confidence, kindness, and rhinestones. If Dolly said it, wrote it, or sang it… I probably live by it.
my happy place!
Long country drives. Windows down, music up, coffee in hand. Nothing clears my head or sparks new ideas faster.
My Jamison. My little sidekick, my heart, my greatest teacher. He turns even the most ordinary days into adventures I didn’t know I needed.
My Favorite Things
Sunshine. Wayfarers kickstarter semiotics, quinoa godard dreamcatcher hexagon pop-up hoodie.
Ice cream. Microdosing gochujang keffiyeh salvia. Hoodie knausgaard art party.
my guilty pleasure
Photos! Hashtag fashion axe palo santo fanny pack, ramps cornhole messenger bag asymmetrical.
coffee
BEACH
EARLY BIRD
TOPSheet
POPCORN
cake
City
TEA
mountains
night owl
no topsheet
CHOCOLATE
Ice cream
Country
Where I stand on the super important stuff... Agree / disagree?
This That
or
Gone are the days of hyper-sleezy sales tactics or relying on just on personality or transferred trust from referrals. You need cold leads to close, and we're going to show you how to do it in 2026.
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let's work together
If you’re craving a place where selling feels natural, where your instincts are celebrated, and where you don’t have to pretend to be someone you're not, then yes… we probably did just become best friends. I’d love to support you, cheer you on, and help you build a business that feels good to run and even better to grow.
did we just become best friends?